slow fashion. staples. social responsibility.
basic. is a slow fashion shop focused on thoughtfully designed, small-batch staple apparel.
we love what we do
the team at basic. sources ethically-made garments from emerging and established independent designers. we only partner with brands that disclose their production processes + work within transparent supply chains.
we want to know (and we want you to know, too!) #whomadeourclothes.
we think business can be better
basic. believes that business should be more than just business. business should be better.
we donate $5 of every sale to the southern poverty law center and the human rights watch in support of the fight for equality.
we walk the walk
in the vein of circular responsibility and financial inclusivity, we've launched the back2basic. secondhand shop.
in an effort to better serve all of our peoples, basic. will only add new brand partners that offer extended sizing.
our team
gabby
styling + content
maggie
co-owner + marketing
lacey
owner + creative direction
We try to be good people
we actively seek to be responsive to the needs of our community, be visible advocates for social and economic justice, elevate the voices of individuals and groups doing important work, and give back tangibly and financially to those who haven't had the privilege we have.
we get one chance on this planet. we want ours to mean something.
as consumers, we have so much power to change the world by just being careful in what we buy.
EMMA WATSON
